Tuesday, March 5, 2013

Out Prospecting

Prospecting: Looking for potential new Representatives, having a chat with them and giving them some information to get back in touch and hopefully taking a phone number so you can talk to them and sign them on as a Representative in your team.

So, today, I went out with my area manager, armed with some prospecting cards (AVON cards filled out with my contact details).

I was out and about with my Area Manager - and we had a bit of a chat and a bit of a giggle while we were out - it is always a motivating experience and I always learn a lot, even if we don't always do what we set out to do, I always gain some extra knowledge about being a better Sales Leader - so it is always good to be with your Area Manager, out prospecting for the day.

We didn't have a great deal of luck today, though one lady, who we found in the local swing park chatting with a couple of other Mums, when approached, she was quite interested to "earn a bit of extra money" and I got her number to give her a call.



The art of prospecting is driven by 'open-ended' questions. Do you live round here? Do you get AVON at the moment? Would you consider being a Rep?

If the prospect responds with any of the common questions/answers the way forward would be...

-"I don't have much time" - answer with "How long to do you think AVON takes?"
-"I've got kids, so I don't know if I could manage it" - answer with "Thats great, do they go to activities? Do you wait around with other Mums? Do you meet up with other Mums? Do you walk to school/nursery?" etc
-"I've tried AVON before" - answer with "oh, who was your sales leader?", "did you sell to friends and family or did you have territory?", "How many brochures did you put round?"

Listen to the prospect and their lifestyle, try not to tell them all the details there and then at the initial discussion, try to get their confidence enough to phone them later and make an initial appointment to meet. Too much information in one go and it's likely to be met with a bit of a negative, with too many things to think about and take on in one swoop - tried and tested is leaving them curious enough to want more...!

No comments:

Post a Comment